Hello, I'm Lucas the Founder of WoolAid, here's what our Alaskan product testing journey looked like. The Iditarod Trail Invitational is...

What is PFAS? PFAS, short for per- and poly-fluoroalkyl substances, are man-made chemicals found in many everyday items like non-stick...

The founder of WoolAid, Lucas recently just spent 10 days in Nikolai, Alaska. Lucas lent a hand at the Iditarod Trail Invitational,...

In the latter half of June, the WoolAid team embarked on a journey to Salt Lake City to participate in Outdoor Retailer, the largest...

The practice of wound healing and the concept of a bandage have evolved over thousands of years, but the fundamentals have remained the...

We sat down with founder of WoolAid, Lucas Smith to discuss all things WoolAid, who he'd love to see WoolAid on, and his favourite...

The great outdoors of Aotearoa are unmated, but we must do our bit to ensure future generations and visitors get to experience it the way...

Aria Clapperton, also known as @runliketheclappers is a runner and TikTok creator from Tāmaki Makaurau Auckland. With over 39,000...

There’s no doubt about it, skin maceration is unpleasant and gross, it changes the appearance and texture of skin from healthy to wrinkly...

Hooker Valley Track, Aoraki Mount Cook The Hooker Valley Track is located in the heart of the Mackenzie Country and takes you to the base...

Bandages are a necessary part of life, used to help heal and protect our cuts, scrapes, blisters, and burns. However not every bandage is...

Let’s face it. Plastic is the new sugar. We know how bad it is, but we’re addicted. As a result, we have a huge scale issue on our hands....

Last January, my friend Ailsa and I planned and executed a photography mission to one of our favourite spots in New Zealand, Mount Cook....